
Our Mission
To preserve the legacy of Princess Grace through our revolutionary luxury-for-good business model.
"I would like to be remembered as a person who accomplished something, who was kind and loving. I would like to leave behind me the memory of a human being who behaved properly and tried to help others.”



About Grace De Monaco
Grace de Monaco is a luxury-for-good brand inspired by Princess Grace, offering elegant fragrance, home, and accessories, all crafted with purpose and timeless style.
Our Namesake
Princess Grace of Monaco, born Grace Kelly, inspires the brand with her blend of talent, elegance, and purpose. Her legacy empowers modern women to embrace every facet of who they are.



Luxury for Good
All profits from the sale of our home, beauty, fragrance and accessory collections fund the Princess Grace Award Grants, which empower a new generation of emerging talent in the performing arts.

Our Values

Quality
We create exquisite collections, with the highest level of craftmanship and quality ingredients that are evocative of Princess Grace’s timeless, elegant yet effortless style.

Authenticity
We are true to the brand’s identity and philanthropic mission and communicate transparently with our community.

Empowerment
We encourage our employees and customers to be their best and achieve their highest potential

Respect
We treat all individuals with respect, regardless of their differences or positions.

Generosity
The spirit of Grace de Monaco is one of generosity as a luxury brand for good.